Reissuing the 1970 NYC Transit Authority Graphics Standards Manual

Standards Manual publication

Produced with Jesse Reed
Crowdfunding consultants Vann Alexandra
Photographs by Brian Kelly

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The Standards Manual is a full-size reissue of the New York City Transit Authority Graphics Standards Manual, designed in 1970 Massimo Vignelli and Bob Noorda of Unimark International. The 364-page hardcover book includes high resolution scans of the original Standards Manual, an original copy of which was discovered in the basement of Pentagram’s New York office.

The Manual archives and presents the content of the original ring-bound version in an oversize, collectible edition. The book features an introduction written by Michael Bierut of the international design consultancy Pentagram, and an essay by Christopher Bonanos of New York magazine.